The short answer
Asana has a free Personal plan for up to 2 users and two publicly priced paid plans: Starter at $10.99 per user per month and Advanced at $24.99 per user per month, both billed annually. Billed monthly instead, Starter is $13.49 and Advanced $30.49. Two more tiers, Enterprise and Enterprise+, are quoted through sales with no published prices.
There's a second thing to budget for that most roundups miss: past 5 total users, Asana sells seats only in bundles. A 6-person team can't buy 6 seats; it buys 10, which on Starter means $134.90/month billed monthly ($109.90at the annual rate) for 6 actual people. We'll walk the full bundle ladder below.
Multiplied across a real team on Starter, billed monthly: 5 people pay $67.45/month, 10 people pay $134.90, and 20 people pay $269.80. Worth saying plainly up front: at very small sizes Asana is genuinely cheap. Two people ride free, and a 2–3 person team on Starter pays less than Thicket at $49/month flat for unlimited users. We'll show exactly where the math flips, but first the full breakdown.
Asana's plans, side by side
Verified August 2026from asana.com/pricing. Annual-billing rates shown first because that's what the pricing page advertises; the monthly-billing rates are what you pay without a year's commitment.
Asana also sells Enterprise and Enterprise+ tiers, both quoted through sales (“Contact sales for pricing”) with no published figures, so no number is cited for either here. Paid plans also bundle AI Studio Basic as a monthly credit allowance (50,000 credits on Starter, 75,000 on Advanced, 200,000 on Enterprise); the separate paid AI Studio tiers have no public list price. Prices verified August 2026.
The advertised price is the annual rate
Asana's pricing page loads with the billing toggle set to Yearly, next to a “Save up to 18%” note. That means the numbers you see first, $10.99 for Starter and $24.99 for Advanced, are the rates you get only by committing to a year. ClickUp, Notion, and Trello play the same trick.
Flip the toggle to Monthly and the real month-to-month prices appear: $13.49 per user on Starter and $30.49 on Advanced. That's a gap of about 18.5% on Starter and 18% on Advanced, in line with the banner. If you aren't certain you'll commit to a year up front, budget from the monthly figure, not the headline.
Past 5 people, Asana sells seats in bundles
This is the quirk that actually moves budgets, and it comes straight from Asana's own pricing-page FAQ. Paid seats are added one at a time only between 2 and 5 total users. After that they come in fixed increments: in fives up to 30 total users, in tens up to 100, in twenty-fives up to 500, and in fifties beyond that.
Play that out: a 6-person team can't buy 6 seats. The next bundle is 10. On Starter that's $134.90/month billed monthly ($109.90/month at the annual rate) for 6 actual people, which works out to about $22.48 per real person instead of the advertised $13.49. The same jump hits an 11-person team (15 seats), a 31-person team (40 seats), and so on up the ladder.
None of the other big per-seat tools price this way: Monday.com has a flat 3-seat minimum, and ClickUp, Notion, Trello, and Teamwork bill the seats you actually have. When you compare quotes, check whether your headcount lands on one of Asana's bundle sizes, because the sticker math only holds when it does.
When does free Asana stop being enough?
Asana's free Personal plan is generous in every dimension except one. Tasks and projects are unlimited, storage is unlimited (with a 100MB cap per file), but only 2 users can collaborate. It's a plan for individuals and pairs, and the moment a third person needs in, someone is buying seats.
At that point the path is Starter: $10.99 per user per month billed annually, or $13.49 billed monthly. A 3-person team pays $40.47/month billed monthly, still under a $49 flat rate. The squeeze arrives with growth: at 4 people the per-seat bill passes $49, and at 6 the bundle ladder rounds you up to 10 seats.
What Asana actually costs your team
Per-user pricing looks small at one seat. Here's the monthly Starter cost at four common team sizes: the advertised annual rate, the same year paid up front, and the monthly-billing rate.
| Team size | Starter (annual) / mo | Starter / yr up front | Starter billed monthly |
|---|---|---|---|
| 5 users | $54.95/mo | $659.40/yr | $67.45/mo |
| 10 users | $109.90/mo | $1,318.80/yr | $134.90/mo |
| 20 users | $219.80/mo | $2,637.60/yr | $269.80/mo |
| 50 users | $549.50/mo | $6,594/yr | $674.50/mo |
Every size shown lands exactly on one of Asana's seat bundles; between bundles you pay for the next bundle up (6 people pay the 10-seat price). On Advanced the same table runs $124.95 to $1,249.50/month billed annually ($152.45 to $1,524.50 billed monthly). Enterprise and Enterprise+ have no published prices and are excluded. Prices verified August 2026.
Is Asana worth it?
Honestly: for a team of 2 or 3, the price argues for it. Two people can use Personal free with unlimited projects, and a 2–3 person team on Starter pays $26.98 to $40.47/month billed monthly, under Thicket's $49 flat. If you're 3 or fewer and Starter covers what you need, you should probably just pay Asana.
The math changes in three places. Headcount first: at 4 users Starter passes a $49 flat rate on both billing cycles ($53.96 billed monthly, or $43.96billed annually against Thicket's $39annual rate). Then the bundle ladder: from 6 people you're paying for 10 seats, $134.90/month billed monthly. And finally the tier ladder: goals, portfolios, workload, and time tracking live on Advanced at $24.99/user billed annually ($30.49 monthly), which costs more than $49 flat from just 2 users ($60.98/month). The advertised entry price and the price a growing team actually pays are different numbers.
For every major tool's verified rates in one dated table, see the Project Management Pricing Index, where Asana's seat bundles get their own entry in the quirks section. This post sticks to Asana.
One price, no seat math at all
Every Asana budgeting exercise above is really the same chore: multiply a per-seat rate by a headcount, then round the headcount up to the nearest bundle. Thicket removes the whole exercise: six tools in every project plus client access, at $49/month flat ($39/month billed annually, $468/year) for unlimited users. No seat bundles, no per-user meter, and employees, contractors, and clients are all included.
Every project gets a message board, to-dos, docs and files, a schedule, Boards, and group chat, and client access is built in: invite clients, choose exactly what they see, and put approvals on the record. The honest gaps: Thicket has no goals, portfolios, or workload management, so if those Advanced-tier features are why you're paying Asana, Asana earns its price. There's a free plan to start (1 project, 20 people including clients, 1 GB) and a 14-day Pro trial, no credit card required. The full side-by-side, including where Asana wins, is on the Asana alternative page.
Asana vs Thicket: what you pay
Thicket holds at $49/month at every team size. Here's the side-by-side against both Asana paid plans billed monthly, including the sizes where Asana is cheaper.
| Team size | Thicket Pro | Starter monthly | Advanced monthly | You save vs Advanced |
|---|---|---|---|---|
| 5 users | $49/mo | $67.45/mo | $152.45/mo | $103.45/mo |
| 10 users | $49/mo | $134.90/mo | $304.90/mo | $255.90/mo |
| 20 users | $49/mo | $269.80/mo | $609.80/mo | $560.80/mo |
| 50 users | $49/mo | $674.50/mo | $1,524.50/mo | $1,475.50/mo |
Thicket Pro is $49/month flat ($39/month billed annually). Asana rates are monthly billing ($13.49 Starter, $30.49 Advanced); annual billing lowers them to $10.99 and $24.99. Every size shown lands on a valid Asana seat bundle. Prices verified August 2026.
An honest note on the crossover: Asana Starter stays under a $49 flat rate through 3 people ($40.47/month billed monthly), and 2 people can use Personal free, so a very small team saves nothing by switching on price. The flat rate wins from 4 people on Starter ($53.96 billed monthly vs $49, and $43.96 vs $39 comparing annual rates) and from 2 people on Advanced ($60.98 vs $49). At 10 people on Starter the gap is $85.90/month; at 20 it's $220.80. More on the model: why we don't charge per user and why per-seat pricing is dying. To see how the numbers stack up against every major tool, there's the full pricing comparison hub and Thicket's pricing in full, and if you want every vendor's verified rates in one dated table, the Project Management Pricing Index carries them all.